it’s a photoshoot, babes

To celebrate the launch of the newly appointed Sephora squad of influencers, Mirror transformed a blank canvas studio by integrating an abundance of color and style. From all angles, playful and unexpected monochromatic design elements created a palette for each #SephoraSquad member to blend their past personal experiences with their new professional opportunities. Upon entry, guest were welcomed by a statement-making balloon archway, leading them into a space filled with endless experiential photo-moments for capturing memorable, expressive content. This was a social influencer’s dream world.