KITH X ESTÉE LAUDER
NEW YORK RETAIL EXPERIENCE
3D DESIGN / CREATIVE Retail SOLUTIONS / CUSTOM Fabrication
as estée herself said, “all great things begin with a vision.” ours was to recreate hers.
a total makeover
With the goal of recreating Estee Lauder’s original office as the design direction, Mirror transformed an entire floor of Kith’s SoHo store for the launch of the first ever collaboration between the timeless cosmetics brand and Kith. To conceal the existing aesthetic, we added a pale blue carpet, constructed false walls and plastered the space with a custom, in-house designed, delicate wallpaper. Antique furniture pieces and detailed moldings completed the vintage look and feel.